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Avoid the Horror – advertising campaign

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Avoid the Horror is a January 2015 British advertising campaign by conference call provider Powwownow.com that focuses on the nightmare of commuting to work and travelling to meetings. The company is suggesting that rather than travelling to meetings, on often overcrowded transport, it’s easier to make a conference call.

The campaign, which runs for several weeks, is being featured across several radio stations including Magic, Absolute, Capital London, LBC and Talk Sport.

Plus, there are ads on the London Underground, taxis and at mainline rail stations.

 

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